
Customer Calls
The Facts
- A recent study has shown that the average company spends 96% of their advertising dollars to attract calls and a mere 6% to handle them once they come in.
- 70% of all business calls are placed on hold for 45-60 seconds
When a client calls your business what do they hear? Silence?
- 60% of callers will hang up within one minute
- 50% of these callers will never call back
- Silence = lost prospects
Why choose Information On Hold?
- Providing information on hold results in 40% increase in caller retention
- Callers with information on hold will stay on the line for up to 3 minutes longer
- Studies show that caller inquires for your business will increase by 15% when you have information on hold
- Over 85% of callers prefer on hold messages over silence
If a customer calls your company they are:
- Motivated
- A serious buyer
- Comparing products and prices
- A captive audience
Who better to inform about your products and services than your own customers?
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